Do you need a play-by-play plan for increased impressions for your brand and website? These few points will help boost your brand and spread your name further in the digital space.
Hey, I’m Seth. I have 7+ years of experience in digital marketing. I help increase view and conversions on your website with SEO. Check out some helpful guides that will grow your business. Do you need a website or an SEO overview? If you want to chat about marketing, strategy, or SEO, schedule a free call.
1. Write 3 Articles that Help People
What to do: Write three, 1,000-word articles on your website this month.
How to do it: Use a Google Doc as a template to draft a post.
Why do it: Users and Google will recognize you as an authority source.
Writing helpful content for users is a great way to be seen as an authority figure in your space.
Use a hierarchy using a title, H1, and H2 headings, so Google recognizes the structure.
Ensure meta titles and meta descriptions are included.
Ensure all on-page SEO items are complete on the article.
RELATED: 15 SEO Tips for New Websites
2. Email Marketing to Stay Top of Mind
What to do: Compile a list of all customers’ emails for email marketing.
How to do it: Merge into Mailchimp or Constant Contact.
Why do it: Build brand recognition with regular emails.
Send an email linking to the blog article and social media links you’ve created for your brand.
Brainstorm a lead magnet to attract subscribers.
Look at your industry to see what other businesses are doing to do this.
Here’s one of my lead magnets; check out others:
117 Ways to Increase Traffic to Your Website
3. Organic Social Media Marketing
What to do: Draft and post 9 social media posts this month.
How to do it: Use a Google Doc and Canva to draft your posts.
Why do it: Helps you stand out among other brands and gives users a portfolio to look at.
Posts can be links to the blog, encouragement to sign up for emails, or tips for your industry.
The idea is to share helpful content for your users to consume.
Here’s my Instagram to review:
4. Direct Social Media Outreach
What to do: Send 100+ DM messages on Instagram.
How to do it: Draft a short and enticing message with one call to action.
Why do it: Generate organic leads for your business.
Why wait for customers to come to you when you can go to them?
Instagram allows about 30 messages to be sent a day.
Here’s an example message:
Hey! I found your profile doing a local search. I increase views and conversations on websites with SEO. Many of my clients see increased SEO impressions in a few weeks. It can be done for you, too. Need proof? [CLIENT]’s clicks DOUBLED from Google in 3 months. (No website? No problem. I make them.) The SEO world can be overwhelming, so I understand if you have questions. I want to help you avoid low traffic and instead raise impressions and clicks from Google. What do you say? Let’s have a 30-min intro chat: calendly.com/sethkingdon/30min
5. Direct Outreach Using Google Maps
What to do: Pinpoint businesses that can benefit from your product or service and email a cold pitch.
How to do it: Go to Google Maps and search a topic of interest in a specific location, find an email address, and send a pitch.
Why do it: Start selling and generating income.
Keep it short with one call to action that could lead to a direct sale (a call or a form).
I break this down and help you land freelance jobs in a recent article.
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6. Industry Partnerships for Product and Service Growth
What to do: Brainstorm at least five potential partnerships.
How to do it: Pinpoint potential partnerships that are mutually beneficial for revenue growth.
Why do it: Tap into a new market and grow sales with business partners.
Example: a gym could partner with a local food or drink store to give deals to their subscribers. In turn, those who shop at the store could get a deal on the first month membership at the gym.
The benefits entice customers to check out each of your services.
These partnerships could help each of your reach a larger audience!
Let’s Talk About Your Business Strategy
I’m passionate about strategy, marketing, content, and SEO. Request to have a new website created quickly and at an unbeatable price. I also offer a FREE SEO overview that will help get your website more impressions. Schedule a free call, and let me help you build your business.
Other related content to check out:
Seth Kingdon: Marketing, Strategy, Websites, & SEO 